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Sustainability Plan
 

1. Connect the sustainability plan to the coalition’s overall strategic plan.

The mission of the Jones County Safe and Healthy coalition is to engage our community in efforts to create and maintain safe and healthy youth. This is accomplished through a strong strategic plan that incorporates all seven environmental strategies to effectively address the coalition’s two goals of continual collaboration among the community and reduction of substance use among youth. The sustainability of these efforts will be crucial in the creating lasting community level change and social norms that overtime prevent and reduce substance use and abuse.

The Jones County Safe and Healthy Youth Coalition’s strategic plan follows several important goals of increasing community collaboration and reducing substance abuse. Within these goals are several objectives that will aid the sustainability. Sustainability is connected to the coalition’s strategic plan through:
Providing Information: Continually providing information to the community regarding the issues around all substances will create a well versed community on 1) substance issues 2) consequences of their use and 3) the importance of the coalition. It will also create a community united in not allowing substances in the Jones Community. By increasing awareness of the ever changing substance abuse problems among youth, community members will increase their concern of the issue and consequently increase their willingness to become engaged in coalition efforts to address the problem.
Enhancing Skills: A diverse coalition membership requires engagement with many other community groups, law enforcement, schools, civic groups and human service agencies to provide support in common efforts. Training opportunities will continue to be provided to build capacity of coalition members to take on leadership of the coalition without reliance on contracted support.
Providing Support: The coalition has invested in assisting local law enforcement in their efforts and will begin aiding the community in the enforcement of current drinking laws through trainings and equipment. Implementation of these strategies will provide law enforcement and the community with the concrete skills and equipment necessary to sustain long term environmental activities.
Enhance access/reduce barriers: The development of relationships with local Jones County businesses to review product/placement/promotion and pricing of alcohol and tobacco products is a lasting endeavor to ensure the youth of Jones County are not subject to negative message regarding usage. Continued work with all local fair and festivals will also aid in the safety of youth and their proximity to alcohol and their advertising.
Changing Consequences: The coalition will continue to recognize the community, its members and coalition committees for their work and contributions. This will help maintain long term, engaged and energized volunteers and contributors. In addition, the coalition will work toward changing consequences in the community related to abuse of all four of our target substances. Changing consequences of abuse and contributing to abuse will have a significant impact on our coalition’s sustainability by providing the community with the long term policies, procedures and practices necessary to reduce youth access and substance abuse.
Change Physical Design: The coalition is committed to working towards having a safe community where parks, both public and state are free from underage drinking parties and binge drinking. Working to continually assess and improve the physical design of the Jones County environment will provide the community with a lasting interest in the coalition’s efforts as well as produce long term changes with very little resources needed to sustain the changes. This has also included assisting the community in understanding the safety issues within their own homes.
Modify/change policy: A continued relationship with local, state and federal elected officials will ensure that a review of policies, laws and ordinances will create the appropriate level of laws to govern their community. These policies are both governmental as well as within agencies and private homes. Policy changes, once implemented, require few resources to sustain a long term impact on reducing substance abuse among youth and adults.
While sustainability is immersed in to our strategic plan it is also seen in the development to strong coalition leadership and active committees that are fully engaged and vested in the coalition purpose and goals.

2. Identify what outcomes and strategies need to be sustained to keep substance
     use rates from increasing or to continue driving them down.
The Jones County Safe and Healthy Youth Coalition has taken on important out comes related to decreasing substance use rates through the use of environmental strategies. These outcomes include, but are not limited to creating a community that understands the substance use issues in Jones County, the importance of consistency and constantly assessing the community for data that will drive their strategies, the importance of having a diverse and well represented group of concerned individuals working towards the common goals of the coalition, having a strong supportive leadership organizing the coalition and offering direction when necessary and understanding, reviewing and monitoring all the policing, laws and ordinances that exist in the community to allow the community to move towards truly reducing substance use.

The Jones County Safe and Healthy Youth Coalition will want to continue to develop, implement, and evaluate social marketing campaigns that will address the social norms, perceptions, and beliefs as they relate to substance use.

The Coalition will need to continue to promote and enforce decreased access to substance abuse throughout the community, through server trainings, local policies, enforcement efforts, and public promotion of strategies to eliminate access to substances among minors.

The Jones County Safe and Healthy Youth Coalition will continue to plan and provide substance use related community trainings. The Coalition will create a communications plan that will keep the community informed of its efforts, goals, and purpose as to continue awareness of the issues in the community, develop capacity within the coalition and continually education all sectors of the latest trends.

It is understood that in order for a community to work on substance focused issues like keeping substance use rates from increasing, it will be imperative for the Jones County Safe and Healthy Youth Coalition to be sustained as a group of passionate, hardworking, nonjudgmental, unbiased individuals that will continue to meet regularly and have strong committees that are focused in their specific area of interest.

Additional measurable out comes that would need to be monitored are:
Jones County needs to continue to decrease the 30-day use rates of, including but not limited to, alcohol, tobacco, and marijuana use among youth and adults.
Jones County needs to continue to increase the perceptions of risk/harm of, including but not limited to, alcohol, tobacco, and marijuana use among youth and adults.
Jones County needs to continue to increase the average age of onset of, including but not limited to, alcohol, tobacco, and marijuana use among youth and adults.
Jones County needs to continue to increase the perception of parental disapproval of, including but not limited to, alcohol, tobacco, and marijuana use among youth.
Jones County needs to continue decrease the number of children that are affected by parents, caregivers, and adult’s alcohol, tobacco, and other drug use.
A sustainable coalition will have enough resources that allow it to intervene at the community level and will maintain the necessary resources long enough to create community level outcomes.


3. Identify what resources will be required in the future to keep these
    strategies or changes in place?

The Jones County Safe and Healthy Youth Coalition will require the following resources to continue its efforts. It is anticipated that some sources may be in kind to the coalition.
Capital: Office Space, meeting space, phones, copier, paper, pencils, fax, meeting space, food for meetings, insurance, computers, internet, website
Human: Coalition members,  Volunteers, Community partners, Coalition Coordination, Grant Writing Support for Years 6 10 Application,  Administrative Assistance, Other volunteers or contractors with specialized skills relevant to grant needs.
Funding: to maintain categorical budget
Technical training and assistance
Nonprofit status
Transportation
4. Create case statements that describe the community need, the impact of the
     coalitions work and the consequences of the coalition work not continuing.
Case Statement#1

The Jones County Safe and Healthy Youth Coalition has been vital at addressing substance use and abuse among youth in our community. The coalition is comprised of concerned citizens, business leaders, elected officials, school administration, religious leaders and other nonprofit agencies that believe our community is at an important crossroads with the recent rise of substance use in our community. This rise was reflected in the latest Iowa Youth Survey, which reflects highly validated data from all four districts in our County, representing nearly all 11th grade students residing in Jones County:
 

Jones

% 11th graders who have used in the past 30 days

 
Binge Drank
Drank Alcohol
Used Marijuana
Used Tobacco
Used Prescription Drugs
Drove after Drinking or Using Drugs
1999
43%
53%
14%
40%
---
19%
2002
52%
55%
16%
35%
---
22%
2005
27%
38%
8%
20%
3%
14%
2008
36%
43%
16%
27%
7%
13%
State 2008
27%
36%
13%
24%
7%
10%

The Coalition’s efforts have been developed in a variety of ways, through community and family education, coalition and community trainings, advocacy, policy recommendations and marketing campaigns. The coalition needs to sustain the work that we have started. We are making a significant difference in our community in not only reducing substance use, but also building our community and developing similar purposes.

If the coalition was unable to continue this work, we would lose a great deal of momentum that has been built over the past two years. Actively engaged and passionate people would lose there sources necessary to carry out the strategies needed to impact substance abuse, and have not yet had time to build enough capacity to continue these efforts without these additional resources. As a result, youth substance abuse in Jones County would likely continue to rise. If substance abuse continued to rise at the past rate, Jones County data would reflect the following highly concerning data:
JONES

%11th graders who have used in last 30 days

2008 2011 (projection)
Binge Drank 36% 45%
Drank Alcohol 43% 48%
Used Marijuana 16% 22%
Used Tobacco 27% 34%
Abused Prescriptions 7% 11%
Drove after Drinking or using Drugs 13% 12%

 

5. Determine Funding strategies that will support the work of the coalition in
     the future, especially after Federal Funding is no longer available.

Currently the Jones County Safe and Healthy Youth Coalition relies heavily on its Drug Free Community grant to sustain much of the coalition activity. The Coalition membership has provided a significant amount of in kind support to provide leadership and assist with implementation of the activities. The Area Substance Abuse Council as its fiscal agent has brought to the community and coalition many value added services, for example, trained personal in prevention services, access to the latest research, knowledge and training in the prevention field, in kind matching for all budgetary line items, administrative and reporting services as part of the DFC regulations and collaboration with other ASAC staff doing similar work in other communities.

As the coalition moves forward and state and federal funding changes, it will be important to review the following possible funding sources in the community:
Local Substance Abuse Agencies : Technical assistance can be provided as in kind to the grant through local or state grants.
Local Community Grants: The coalition is currently applying for local funding to support its efforts, and continues to increase reliance on local entities for support.
Line item Budget Allocations: As cash resources become less available, it will be necessary to modify our line items and identify opportunities for additional cost savings. For example, the Coalition intends on decreasing its allocation toward salary/fringe each year as local capacity is increased to be able to take on more leadership of the coalition activities. In addition, the coalition will seek opportunities to become a line item budget allocation on various Police Departments, Public Health, and City/County budgets in order to show alignment with their and our goals for a Safe and Healthy Jones County.
Individual Donors
Business donors: Legal support for obtaining 501c3 status
Sponsorships: The coalition has been successful in obtaining scholarships to send community members to National training opportunities to increase local capacity. Additional opportunities will be sought out
Fundraising events: The coalition fundraising committee will hold fundraising events as specific needs for resources are identified.
Charging fee for services: Identify community needs and assess possibility of charging for these services
Partnerships with other service providers

6. Identify potential partners for each identified funding strategy.
Local Substance Abuse Agencies: Area Substance Abuse Council
Local Community Grants: United Way, Jones County Endowment, Jones County DECAT, Dubuque Racing Association, Iowa Department of Public Health Community Coalition Grant, Greater Cedar Rapids Community Foundation
Line item Budget Allocations: Jones County Public Health, Monticello Police Department, Jones County Sheriff, Anamosa Police Department, City/County budgets
Individual Donors: Public
Business donors: Work with local Chamber of Commerce’s to determine lists to engage
Fundraising events: Public
Charging fee for services: Local Businesses
Partnerships with other service providers: Iowa State Extension, Jones County DECAT, Schools

7. Create an action plan to contact and present the sustainability of potential
    partners.
The Jones County Safe and Healthy Youth Coalition intends to have an active role in Jones County for the long term. In order to sustain its mission of engaging our community in efforts to create and maintain safe and healthy youth, several actions will need to occur. Continual growth and capacity of the coalition, continued partnership with organizations, civic groups, law enforcement, schools, elected officials, parents, and youth to collaborate in common interests. Continued assessment of the community to guide and validate the coalition’s purpose will be essential.

Potential partners need to be identified and contacted over the next two years. The coalition will need to develop said list and create documentation and message that will aid in these partners vesting in the coalition’s purpose. This will need to be accomplished in several ways, request letters that provide the coalition’s story, purpose and importance to the community. Attending and speaking at community meetings to again, share the coalition’s purpose and necessity in the community. Through the assistance of the local media and community conversations, the community will know the coalition as an important asset.

The coalition will need to develop a communications strategy to market their needs and requests through the fundraising and executive committees.
  2010 2011 2012 2013 2014 2015 2016
Decrease paid staff support to Area Substance Abuse Council by increasing coalition member leadership x x x        
Apply for local grants to support coalition efforts x x x x x x x
Assess possibility of becoming line item budget allocation on City, County, or PD     x        
Solicit support, both in kind and cash contribution, from x x x x x x x
Solicit support, both in kind and cash contributions, from business donors   x x x x x x
Conduct fundraising events to support general operational budget     x x x x x
Charge for services       x x x x
Partnership with other service providers x x x x x x x
 


For more information please contact:
contactus@jonescountycoalition.org
(319) 462-4327
405 East Main, Anamosa, Iowa 52205

 
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© 2010 Jones County Safe and Healthy Youth Coalition